Economy ‘Baby’ and Maggi — the two unifying threads of India Updated : August 28, 2019 12:36 PM IST No more than 5 percent Indians prefer to introduce themselves as Indian, Hindu, Muslim, Christian, etc. They like to be identified by their region, caste or community. Despite claims about our engineering prowess, the fact of life is that the entire consumption space in India is increasingly coming under foreign dominance. Subscribe to Moneycontrol PRO at just Rs.33/- per month for the first year. Use code SUPERPRO. Limited period offer. Available on Web and Android.