Over 10 million kirana stores make up for more than 95 percent of $300 billion food and grocery market in India. One of the biggest challenges for the local kirana stores is getting its inventory right. Many store owners have to travel several kilometres to stock up.
Seeing an opportunity, Ashish Jhina and Karthik Venkateswaran founded Jumbotail in 2015. A wholesale online marketplace for kirana stores, the venture today has a tie-up with over 20,000 kirana stores in Bengaluru. In this episode of Young Turks retail tech special, we bring you the story Jumbotail.