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Here's how Amazon Prime Video India has been wooing its audience

Updated : August 05, 2020 08:45 PM IST

Ever since the nationwide lockdown was announced in the last week of March, Over-the-top (OTT) streaming services have received a major fillip. As OTT platforms jostle for customer acquisition through their content line-up and offerings, Vijay Subramaniam, director & content head of Amazon Prime Video India, tells how the company is wooing the audience.

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