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Storyboard: We take privacy very seriously, says Reprise global CEO Dimitri Maex

Updated : January 25, 2020 06:30 PM IST

In 2018, IPG Mediabrands, the media management and data division of ad giant Interpublic Group merged two of its agencies Mediabrands Society and Ansible under the Reprise umbrella to create a new full-service media marketing unit.

IPG Mediabrands created the agency to offer a full suite of digital media services housed within a single group. The unified Reprise continues to support UM and Initiative to global media networks within IPG and grow its own client base.

A couple of months ago, IPG got Dimitri Maex to head this outfit. CNBC-TV18's Shibani Gharat spoke to Maex, the global CEO of Reprise, about digital agency business globally. He said the company takes privacy very seriously.
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