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videos | IST

VIP bets big on upcoming holiday season

VIP industries is gearing up for the upcoming holiday season with the launch ad campaigns for its brands Carlton, Caprese and Aristocrat.
All three went live in April. Each of these ads have their own distinguished storyline which resonate with the unique identities that the respective brand stands for. Sudip Ghose, the newly appointed CEO of VIP Industries spoke  about these campaigns.