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Storyboard: People before anything else, is the thumb rule of PepsiCo, says Mauro Porcini

Updated : October 19, 2019 06:45 PM IST

Mauro Porcini, PepsiCo's Chief Design Officer recently visited India. Mauro is PepsiCo's first ever Chief Design Officer, who is responsible for leading innovation by design across the company's food and beverage portfolio.

CNBC-TV18’s Parikshit Luthra speaks to Mauro about the importance of design in a brand's success, brand building through design & what inspires his designs.
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