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Storyboard: OTT players discuss the impact of lockdown

Updated : April 25, 2020 09:09 PM IST

Owing to the nationwide lockdown, there is a clear surge in digital consumption giving a massive opportunity to over-the-top (OTT) players.

So how has the subscription revenue grown so far, what are the opportunities when it comes to advertising revenue and what will change in terms of content landscape post the lockdown is lifted.

CNBC-TV18’s Ankita Saxena is in conversation with Tarun Katial, CEO of ZEE5 India and Nachiket Pantvaidya, CEO of ALTBalaji to find out how subscription has grown so far and what will change post the lockdown.
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