NIFTY 50

Storyboard: Experts discuss how brands can build trust through customer experience

Updated : July 20, 2019 07:41 PM IST

On the sidelines of the launch of India leg of Kantar's Global CX+ study, Storyboard’s Ankita Saxena spoke to Dr Sussane O'Gorman, Global Customer Experience Domain Lead at Kantar and Preeti Reddy, CEO - South Asia Insights Division at Kantar about how can brands build trust through customer experience.

Also in Noticeboard, Tanishq has launched a brand new high-end collection Ahalya and along with this, they have also launched a new campaign. The campaign showcases the brilliance of diamonds and the allure of coloured gemstones and draws a parallel with the inner radiance of a woman.
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