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Storyboard: Behind Twitter's first-ever consumer marketing campaign, #WeTweet

Updated : June 15, 2019 02:47 PM IST

Twitter has launched its first ever consumer marketing campaign in India titled #WeTweet and in the campaign, Twitter is acknowledging the power of the collective to create conversations and spark movements by saying, "No Tweet is too small when #WeTweet together".

Find out what this campaign is all about and what is the need for the social networking platform to launch this campaign in India, with Rishabh Sharma, head of brand strategy at Twitter India.
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