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Storyboard: A look at what's buzzing in advertising and marketing space

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Storyboard: A look at what's buzzing in advertising and marketing space

Here’s the latest happening from the world of advertising and marketing:
  • The promoters of Zee Entertainment Enterprises (ZEE) are looking to sell up to 16.5 percent more of their stake in India’s biggest listed media company to repay lenders. Of the total promoter stake earmarked for the sale, up to 15.72 percent are changing hands in block deals.
  • Martin Sorrell's S4Capital has announced that its global content practice MediaMonks has conditionally agreed to a merger with Delhi-based content creation and production company, WhiteBalance.
  • S4Capital’s Media consultancy MightyHive has announced the opening of its first office in India. The Mumbai office expands its presence across the Asia Pacific to 10 centres.
  • Publicis Communications has announced that Anil S Nair has stepped down from his position of CEO and managing partner at L&K Saatchi & Saatchi. Nair, a co-founder of Law & Kenneth, will continue as an advisor with the agency. Paritosh Srivastava, currently COO, Publicis Ambience and Publicis Beehive, will take over at L&K Saatchi & Saatchi as managing director, with effect from 2nd January 2020.

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