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Startup Street: Here’s how Bobble AI is trying to make communication more personalised

Updated : November 28, 2019 07:43 PM IST

At least 500 Indians were targeted by government-backed phishing attacks between July and September, according to a new report from Google. The report comes after the Pegasus row, which had revealed that 121 Indians were targeted with the spyware through WhatsApp this year.  Speaking to CNBC-TV18's on its Startup Street programme, Jaspreet Singh, Partner - Cyber Security at EY and Arjun Sinha, Partner at AP & Partners talk about the issue of privacy, cybersecurity and the role of the government.

Nine out of every 10 startups fail and that reality is not easy for an investor like International Finance Corporation (IFC), a part of the World Bank Group. It has always invested in traditional sectors with long term returns in mind. However, startups need investors with a different mindset since they grow fast and sometimes fail fast. IFC was an early investor in companies such as Airtel, HDFC and Bandhan Bank. It has also invested in startups like BYJU's, Blackbuck and Portea among others. CNBC-TV18 puts IFC’s lead for startup investment in South Asia, Ruchira Shukla, on the ‘Hot Seat’ to understand the company's ways of investment its ability to take risks.

Bobble AI is a Gurugram-based tech company that started in 2015. It helped in visual messaging with personalised stickers, caricatures and gifs. Within just a year, Bobble AI pivoted and added an Indic Keyboard to its suite called Bobble Indic Keyboard. In October this year, the startup joined hands with Xiaomi to develop 'Mint Keyboard' for Android smartphones. The idea is to make communication personalised, expressive and smarter by adding a dash of artificial intelligence. To talk more about this new trend, CNBC-TV18’s Megha Vishwanath spoke to Ankit Prasad, Founder and CEO of Bobble AI.
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