Online meat brand Licious on Monday said the company has forayed into specialty spice mixes to complement its chicken and meat products and will launch in the top 8 cities.
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Speaking to CNBC-TV18's Shilpa Ranipeta, the co-founder Vivek Gupta said the company sees a need gap with there being very few options for specific recipe cooking.
Gupta said the company has come up with 8 spices in the beginning and these are specialised masalas. The company will launch on Licious platform first in the top 8 cities and then we will add online channel partners where Licious is already present like Swiggy, Blinkit, and Dunzo.
Watch the video for more.