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Want to target the fast growing middle class in India, says Under Armour's CEO Kevin Plank

Updated : March 30, 2019 04:24 PM IST

Global sports brand Under Armour Inc said the company wants to target the fast-growing middle class in India.

Opening its first store in New Delhi early this week, Storyboard caught up with Kevin Plank, chairman and chief executive officer.

The company, which specialises in performance athletic apparel, footwear and accessories and are worn by some of the world's best athletes, has placed India in an important place in its long-term international growth strategy.
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