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Transactions, customer experience will drive Tata Starbuck's break even, says CEO Navin Gurnaney

Updated : February 21, 2019 09:22 PM IST

After being in operation for seven years, Tata Starbucks, the 50:50 joint venture between Tata Global Beverages and Starbucks Coffee plans to break even by FY20.

Speaking to CNBC-TV18's Priya Sheth, Tata Starbucks new CEO, Navin Gurnaney also talks about their expansion plans as well as plans to go green.

Gurnaney said, "By June 5, every market, every store will have 100 percent recyclable packaging material. Going green certainly comes with a cost but we will not pass it on to our customers, we will absorb that as a cost of doing business."

"We should breakeven by FY20 and transactions and customer experience is going to drive that. We will open six more stores even before the end of March. So, we will end the year at 144 stores. All I can say is that we will continue to remain thoughtfully aggressive" he said.
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