NIFTY 50

Hershey India launches Kisses chocolate across India

Updated : January 16, 2020 03:04 PM IST

Hershey’s, one of the largest chocolate makers in the world, is all set to roll out its popular Kisses chocolate and bars across India. The company will also rebrand Brookside into Hershey's Exotic Dark.

This comes two years after Hershey's Kisses were launched in South India. Hershey’s Sofit and Jolly Rancher brands have been growing ahead of 30 percent in the last two years.

Despite the economic slowdown, chocolates as a category are doing well. Hershey’s made a commitment to invest $50 million in India at the end of 2017.
primo org
Have you signed up for Primo, our daily newsletter?
It has all the stories and data on the market, business, economy and tech that you need to know.
cnbc two logos
To keep watching CNBC-TV18, India's No. 1 English Business News Channel, call your Cable or DTH Operator and subscribe now for just Rs. 4 per month. You can also subscribe to CNBC-TV18 Prime HD for Re 1/- per month.Find out more
Live TV