Motilal Oswal
  • SENSEX
    NIFTY 50
Motilal Oswal
VIDEOS
Business

Happy to find strategic partner like Indo Nissin, says Kraft Heinz's Sankalp Potbhare

Updated : February 06, 2019 07:21 PM IST

American food company Kraft Heinz on Wednesday said it is happy to find a strategic partner like Indo Nissin to distribute its products in India.

“It is time to take the distribution journey forward. Indo Nissin Foods has a fantastic distribution network pan India and they have an omni-channel network present. So I think that is another bigger advantage that we see,” said Sankalp Potbhare, MD, Kraft Heinz India.

After selling a part of its Indian business to Zydus Wellness, Kraft Heinz is all set to enter into a distribution partnership with Indo Nissin Foods. The company will distribute Kraft Heinz's tomato ketchup in India.

Last year, in a $627.18 million deal, Kraft Heinz sold some of its brands in India, including malt-based drink Complan and energy drink Glucon-D, to Zydus Wellness Ltd and its parent Cadila Healthcare Ltd.

"We have been able to find a strategic partner to take the brand journey forward because the last couple of years we had a very good run on Heinz Tomato Ketchup,” said Sankalp Potbhare, MD, Kraft Heinz India.
primo org
Have you signed up for Primo, our daily newsletter?
It has all the stories and data on the market, business, economy and tech that you need to know.
cnbc two logos
To keep watching CNBC-TV18, India's No. 1 English Business News Channel, call your Cable or DTH Operator and subscribe now for just Rs. 4 per month. You can also subscribe to CNBC-TV18 Prime HD for Re 1/- per month.Find out more
Live TV