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Ashok Leyland bets big on modular platform, says it will reduce cost of ownership for customers

Updated : February 22, 2020 04:36 PM IST

After unveiling tractor-trailer in 46-tonne category range, Hinduja Group flagship Ashok Leyland on Saturday said modular platform range will reduce the cost of ownership for customers and the company is offering few vehicles to select customers.

In an interview to CNBC-TV18's Parikshit Luthra, Anuj Kathuria,

the chief operating officer said, "Modular platform is going to have an entire range of vehicles starting from the 16-tonne right up to the 55-tonne. The platform allows the customers to configure the vehicles as per their applications and business requirements. So, it naturally would help them get a superior total cost of ownership and total cost of operations. Also, it reduces the number of parts that are required to build vehicles. So, it also inherently ensures better aftermarket support."

Kathuria said modular platform vehicles are BS-VI compliant, "Our technology on BS-VI is mid-NOx technology. So this is also ensuring that the operating cost or the fuel efficiency or the fluid efficiency is best-in-class."

Speaking about the transition from BS-IV to BS-VI, he said, "The offerings that we can make to the customer are many more. They increase multi-fold but definitely there will be certain sweet spots in the configurations. However, if suppose tomorrow a customer comes up with a new application and new requirement, it can be configured very quickly, most of the configurations are being homologated, so the time to market would be significantly different on this platform."

Medium and heavy commercial vehicles (M&HCV) growth are linked to the economic growth of the country, said, Kathuria, "The decline in demand has been up to 45 percent. This is in my view a combination of the cyclicality as well as certain structural changes that happened. So we will have to wait and watch the axle load norms that brought in excess capacity overnight of almost 20-25 percent. So that would take some more time to be absorbed."
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