iPhone X pocketed 35% of total handset industry profits in Q4 2017
According to the latest research from Counterpoint's Q4 2017, the premium smartphone market did not grow as expected while Apple remained the most profitable brand, capturing 86% of the total handset market profits.
The global smartphone market has already reached its peak with longer replacement cycles and key smartphone OEMs are now under pressure to book profits.
iPhone X generated 5 times more profits than the combined profits of over 600 Android OEMs during Q4 2017.
Published Date: Apr 17th, 2018 02:58 PM | Updated Date: Apr 17, 2018 02:58 PM IST