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Xiaomi eyes 10,000 retail stores in India, 50% business from offline route

Updated : April 25, 2019 10:36 AM IST

Xiaomi, which had started its India journey as an online-only brand in 2014, is also launching a new retail format 'Mi Studio' in India as it competes head-on with rival Samsung.
The company now has well over 6,000 outlets across three formats - Mi Homes (experiential stores -75 in number), Mi Preferred Partners (retail stores) and Mi Stores (in smaller towns).
Xiaomi eyes 10,000 retail stores in India, 50% business from offline route

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