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Twitter, Facebook launch tools to track advertising

Updated : June 28, 2018 11:59 PM IST

Facebook said on Thursday it would go even further by enabling users to see listings of all active ad campaigns, whether the advertiser is political in nature or not.
Twitter's ads center gives users access to details such as demographic targeting data for the ads from US political advertisers, along with billing information, ad spending, and impression data per Tweet.
The transparency center will include all advertisers on Twitter globally, but at this stage only US federal election campaign ads that fall under its new policy will be shown.
Twitter, Facebook launch tools to track advertising

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