Netflix raises prices for US subscribers; here's how much it will cost now
Updated : January 30, 2019 03:31 PM IST
Prices for its popular standard plan, which allows streaming on two devices at the same time, will rise to $12.99 per month from $10.99, the company said in a statement.
Netflix shares rose 6.5 percent to close at $354.64, adding to their 30 percent rise so far this year.
Netflix has been spending billions to bolster its original content, which boasts award-winning shows such as "The Crown," "Black Mirror" and "Wild Wild Country" to fend off intensifying competition from players such as Amazon.com's Prime Video service and Hulu.