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Google to push new ads on its apps to snare shoppers as competition intensifies

Updated : May 15, 2019 08:10 AM IST

Google on Tuesday announced an expansion of its advertising real estate to boost revenue from mobile shoppers.
It will feature ads on the homepage of its smartphone app worldwide, show more ads in Maps and place ads with image galleries in search results.
Google executives told reporters on Monday the latest features were a response to how users behave, not competition.
Google to push new ads on its apps to snare shoppers as competition intensifies
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