Featuring a plant-based food fair, outdoor fitness activities and live music, the event aims to reflect the growing popularity of veganism in China and to offer an alternative way to celebrate the holidays in a healthy way, according to the organisers.
Around 10,000 people are expected to take part in a "Plant-Based Festival" in Beijing this weekend as many people in China are pursuing healthy, eco-friendly and trendy lifestyles and has prompted especially the younger generation, to go vegan.
Featuring a plant-based food fair, outdoor fitness activities and live music, the event aims to reflect the growing popularity of veganism in China and to offer an alternative way to celebrate the holidays in a healthy way, according to the organisers.
On Saturday and Sunday, the "Pop Plant-Based Festival" will have a plant-based food market in the morning, with vendors from 100 vegan brands ranging from food and fashion to health, reports Xinhua news agency.