• SENSEX
    NIFTY 50
Retail

Offline retailers refuse to sell Realme mobiles due to low margins

Updated : February 25, 2019 09:37 AM IST

This phenomenon, the report said, is being witnessed for the first time in the smartphone industry and is generally seen in the FMCG space.
Brands such as Realme have been selling at lower margins on e-tailer platorms due to lower cost of distribution, compared with offline trade.
Reliance Retail, Sangeetha, Poorvika and Big C have decided not to sell Realme due to low margins, sources told the paper.
Offline retailers refuse to sell Realme mobiles due to low margins

You May Also Like

Live TV
Advertisement