homeretail News

Maggi attains over 60% market share, touches pre crisis level in value terms

Maggi attains over 60% market share, touches pre-crisis level in value terms

Maggi attains over 60% market share, touches pre-crisis level in value terms
Profile image

By PTI Aug 7, 2018 6:43:41 AM IST (Updated)

Nestle India's instant noodles brand Maggi has attained over 60 percent market share and almost touched the pre-crisis level in value terms, said a top company official.

Nestle India's instant noodles brand Maggi has attained over 60 percent market share and almost touched the pre-crisis level in value terms, said a top company official. However, volume-wise Maggi is still away from the pre-crisis period, when Nestle used to dominate the market with 75 percent market share.

Recommended Articles

View All

"We are little over 60 percent (market share). In business terms, we are almost back to where we were (in terms of pre-crisis). In value terms, we are almost back there," said Nestle India Chairman and Managing Director Suresh Narayanan.
He further said, "We still have some time to catch up that pre-crisis volume."
Presently, Maggi contributes around one-third of the total sales of the company.
"Total contribution from the prepared foods (Maggi and Maggi franchise) is about 30 per cent," said Narayanan in a media roundtable here.
Nestle India had in 2017 crossed the Rs 10,000-crore sales mark.
Maggi was banned by Food Safety and Standards Authority of India (FSSAI) in June 2015 for five months for allegedly containing lead beyond permissible limits, forcing Nestle India to withdraw the product from the market.
Following legal battles, the popular noodles brand was back in the market in November 2015.
Check out our in-depth Market Coverage, Business News & get real-time Stock Market Updates on CNBC-TV18. Also, Watch our channels CNBC-TV18, CNBC Awaaz and CNBC Bajar Live on-the-go!

Top Budget Opinions

    Most Read

    Market Movers

    View All
    Top GainersTop Losers
    CurrencyCommodities
    CompanyPriceChng%Chng