IKEA's biggest challenge in India could lie in enforcing an innocuous shopping policy
IKEA's biggest challenge could be on dealing with customers who are prone to misuse the company's 60-day return policy.
IKEA has retained several of its shopping features and tweaked a few to keep Indian customers happy.
Published Date: Aug 10th, 2018 04:24 PM | Updated Date: Aug 10, 2018 04:24 PM IST
Have you signed up for Primo, our daily newsletter?
It has all the stories and data on the market, business, economy and tech that you need to know.
THANK YOU! You made our day. See you every morning
YOUR EMAIL IS ON ITS WAY. Check your inbox for future updates.
To keep watching CNBC-TV18, India's No. 1 English Business News Channel, call your Cable or DTH Operator and subscribe now for just Rs. 4 per month. You can also subscribe to CNBC-TV18 Prime HD for Re 1/- per month.Find out more