Retail Discount-hungry consumers boost sales amid economic slowdown Updated : December 17, 2019 05:40 PM IST While Air India offered a discount of 25 percent on economy fares, Air Asia offered a 10 percent discount on flight tickets. Data sourced from consulting firm Red Seer revealed that etailers in India generated about Rs 19,000 crore of GMV during the September 29 - October 4 festive period. Major automakers like Maruti Suzuki, Hyundai, M&M, and Tata Motors have extended their promotional offers this month, finding it hard to convert buyers in the absence of discounts. Subscribe to Moneycontrol PRO at just Rs.33/- per month for the first year. Use code SUPERPRO. Limited period offer. Available on Web and Android.