Market Delisting: Sebi allows promoters to make counter offer Updated : November 21, 2018 06:33 AM IST The Sebi has put in place a system for price discovery as per reverse book building (RRB) method, along with considering counter offer of promoter. Currently, if the price discovered through reverse book building is not attractive to the promoter, he may unilaterally reject the price and the whole exercise becomes futile. Subscribe to Moneycontrol PRO at just Rs.33/- per month for the first year. Use code SUPERPRO. Limited period offer. Available on Web and Android.