Information Technology How India’s coding pool could get fragmented Updated : January 03, 2019 12:27 PM IST Coders are thriving in the Application Programming Interface (API) ecosystem. Traditional IT firms have a stronghold on business model and clients. Big IT will compete with the API marketplace to attract next-gen developer talent. Subscribe to Moneycontrol PRO at just Rs.33/- per month for the first year. Use code SUPERPRO. Limited period offer. Available on Web and Android.