Finance Private insurance players may struggle to grow in FY20, say experts; SBI Life remains top pick Updated : February 12, 2020 02:03 PM IST For January 2020, life insurance companies showcased a strong annual premium equivalent (APE) growth for the industry at 41 percent YoY. However, private players saw growth slowdown to 10.5 percent YoY. While cutting APE for ICICI Prudential, Max Life, SBI Life, and HDFC Life fo FY21, HDFC Securities' top pick remains SBI Life. Subscribe to Moneycontrol PRO at just Rs.33/- per month for the first year. Use code SUPERPRO. Limited period offer. Available on Web and Android.