Economy

This Indian-origin Sikh billionaire buys Rolls Royces to match his turbans

Updated : February 08, 2019 06:35 AM IST

Reuben Singh is an Indian-origin Sikh man, who lives in the UK. He first broke into business at the age of 19, with a fashion accessories retail chain brand called Miss Attitude.

The business magnate is now the CEO of the alldayPA contact centre company, which was launched in 2000. This is alongside another private equity firm, Isher Capital.

This Indian-origin Sikh billionaire buys Rolls Royces to match his turbans

Reuben Singh has had quite a life.

The Indian-origin Sikh man, who lives in the UK, first broke into business at the age of 19, with a fashion accessories retail chain brand called Miss Attitude.

The business magnate is now the CEO of the alldayPA contact centre company, launched in 2000. This is alongside another private equity firm, Isher Capital.

Singh, dubbed as the “British Bill Gates”, is famous for his collection of Rolls Royce cars.

The 42-year old businessman took the Internet by storm when he updated pictures of his six newly purchased Rolls-Royce cars and added them to his personal "Jewels Collection by Singh" fleet. It cost him just Rs 50 crore.

View this post on Instagram

The Jewels Collection. Rubies, Sapphires & Emeralds. It’s ok to be a little obsessed with jewellery as jewellery is like ice cream “there is always a little room for more”. . #turban #singh #matchingoutfits #matchingturbans #turbanchallenge #rollsroyce #sikh #sardar #charity #desi #punjabi #india #indian #ootd #religiouslife#hypebeast#picoftheday #photooftheday #christianlouboutin #tomford #gucci #berluti #louisvuitton #billionairecouture #billionaire @rollsroycecars #london #reubensingh #entrepreneur #entrepreneurlifestyle #entrepreneur @rollsroyceedinburgh @rollsroycecars #cullinan

A post shared by Reuben Singh (@singhreuben) on Jan 29, 2019 at 11:38am PST

While the rest of the cars were Singh’s purchases, the latest SUV Cullinan was personally delivered to him by the CEO of Rolls Royce, Torsten Müller-Ötvös.

In a world where buying one Rolls Royce car is considered the epitome of luxury, Singh has purchased six of them but why would somebody buy the same car in so many different colors?

Well, Reuben answered this question in caption, where he wrote, “In life so many things we do for ourselves are then irrelevantly questioned by others. People ask why? For what? Because of? What’s the point? So long as no one is hurt, no one is betrayed or no one is cheated; Smile and do whatever you want. There doesn’t need to be an answer for everyone’s question.”

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You don’t take a photo You make it! Every photo has a story to tell, a memory to cherish, or a milestone accomplished. In life so many things we do for ourselves are then irrelevantly questioned by others. People ask why? For what? Because of? What’s the point? So long as no one is hurt, no one is betrayed or no one is cheated; Smile 😁 and do whatever you want. There doesn’t need to be an answer for everyone’s question. We all have aspirations fuelled by inspirations found in our own life’s or seen in others. Surround yourself with people that inspire you to dream, motivate you to achieve, and fuel you to break though your barrier of fear. You either succeed or learn but you only fail if you give up. Believe in God and trust in your own ability & let the ones who want to watch, watch; the ones who want to talk, talk. And the the ones who want to celebrate with you, celebrate (even if you have a few of these your luckier than most 😉). Rise each morning ready to write your history as everyday is a new beginning . . . . . . #brightenyourday #RR #RollsRoyce #RollsRoycePhantom #India #Indian #Desi #Sikh #Singh #Swag #style #OOTD #pictureoftheday #pictureperfect #style #Forbes #Entrepreneur #business #pictureoftheday #supercars #passion #petrolhead #reubensingh #carstagram @rvcjinsta @chaai_garam #london #bling #highsnobiety #punjabi #punjab @urban_melange #hypebeast @rollsroycecars #balleralert

A post shared by Reuben Singh (@singhreuben) on Jan 30, 2019 at 12:48pm PST

Reuben became interested in Rolls Royce cars early in his days of entrepreneurship and began his spree of purchasing the exotic luxury cars. Just a little over a year ago, Singh had taken up the “turban challenge”, a charity initiative that had him matching the color of his turban to a different Rolls Royce for an entire week.

The car-enthusiast is a proud owner of other super-expensive and desirable luxury cars like Bugatti Veyron, Porsche 918 Spyder, Pagani Huayara, Lamborghini Huracan and Ferrari F12 Berlinetta (the only one of its kind in the world).

Singh and royalty go hand in hand. The tale of his exemplary lifestyle is mesmerising enough to leave you cursing your daily 9-5 jobs.

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