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    COVID-19 lockdown: Time spent on watching TV, with smartphone rises as people stay indoors

    COVID-19 lockdown: Time spent on watching TV, with smartphone rises as people stay indoors

    COVID-19 lockdown: Time spent on watching TV, with smartphone rises as people stay indoors
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    By PTI  IST (Updated)

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    Time spent on watching television and with the smartphone has increased amid the coronavirus crisis as people spend more time indoors, according to data released by Broadcast Audience Research Council on Friday.

    Time spent on watching television and with the smartphone has increased amid the coronavirus crisis as people spend more time indoors, according to data released by Broadcast Audience Research Council on Friday.
    For the week between March 14 to March 20, there was a 6 percent increase in the reach of the television, while the average time per user went up by 2 per cent, the Broadcast Audience Research Council (BARC) India said in a statement.
    India was put in lockdown on March 25, but a lot of states like Maharashtra had gone into the lockdown mode days ahead as well.
    It said Prime Minister Narendra Modi's address on the complete lockdown itself was watched by 197 million Indians on their TV sets.
    There is a higher propensity to watch TV between 8 am to 5 pm, or the non-prime time hours, as more number of people are home.
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