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Economy

As royal wedding nears, brands benefit from 'Meghan effect'

Updated : April 13, 2018 06:04 AM IST

The couple is getting married on May 19.
In all, the wedding is expected to generate more than 1 billion pounds of economic activity, including 300 million pounds in tourism, particularly from Americans eager to be part of the occasion.
As royal wedding nears, brands benefit from 'Meghan effect'
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