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Virat Kohli, Deepika Padukone most valuable brand endorsers in list dominated by young celebrities

Updated : January 15, 2019 06:56 AM IST

Young celebrities are increasingly becoming the first choice for brand endorsements, a trend underscored by the second edition of the Duff & Phelps Celebrity Brand Valuation Report 2018.
With several millennial celebrities climbing up the brand valuation ranks in 2018, it is evident that establishing a youth connect is critical for brands to succeed.
Virat Kohli, Deepika Padukone most valuable brand endorsers in list dominated by young celebrities

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