homebusiness Newscompanies NewsProfitability is top priority for founders in 2023: InnoVen Capital Survey

Profitability is top priority for founders in 2023: InnoVen Capital Survey

Profitability is top priority for founders in 2023: InnoVen Capital Survey
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By Shruti Malhotra  Feb 8, 2023 1:27:55 PM IST (Published)

There is a clear shift in focus from growth to profitability, with an emphasis on building sustainable business models. For the first time in seven years, founders have shown a greater preference for profitability overgrowth in the survey.

Venture debt firm InnoVen Capital has put out its annual India Startup Outlook Report with insights from over 120 startup founders across sectors like Fintech, SaaS, logistics ecommerce, healthtech, and more. The report offers a compelling view of the current state of the Indian startup ecosystem.

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71 percent of founders who attempted to raise funds in 2022 had a positive experience, a significant drop from 92 percent in 2021. 58 percent expect the fundraising environment to be even tougher in 2023. 
There is a clear shift in focus from growth to profitability, with an emphasis on building sustainable business models.
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