Century Plyboard launches QR code to tackle counterfeits

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Century Plyboards has launched plyboards with a QR code to protect from counterfeits. Further, the company has also announced its capex plans. Sanjay Agarwal, MD and CEO, Century Plyboard, discussed this further.

Century Plyboards has launched plyboards with a QR code to protect from counterfeits. Further, the company has also announced its capex plans. Sanjay Agarwal, MD and CEO, Century Plyboard, discussed this further.
Counterfeit is a very big problem for organised and non-organised players, he said.
“This is a technology we have brought in, where we are marking every piece of plywood being manufactured at Century Ply with a QR code and the QR code reader is available online. One can check in a second whether the product is genuine,” he explained.
“We can issue e-guarantee for our products,” he added.
“There is a cost but we are bearing it,” he said.
In terms of demand, he stated, “Demand improved in June beyond my expectation – not to what it used to be before the second wave of coronavirus pandemic. This month, July, I am seeing very good movement in the markets and practically, we are there where we were before the second wave.”
“Because of the pent-up demand, at least for some months we will see a huge growth that is very clear,” he shared.
For the full interview, watch the accompanying video.

Market Movers

CompanyPriceChng%Chng
Bharti Airtel567.90 27.35 5.06
Tata Steel1,365.00 34.35 2.58
SBI Life Insura1,133.40 28.25 2.56
Divis Labs4,890.60 99.20 2.07
IndusInd Bank992.75 16.95 1.74
CompanyPriceChng%Chng
Bharti Airtel567.90 27.45 5.08
Tata Steel1,365.15 34.65 2.60
IndusInd Bank992.30 16.65 1.71
Bajaj Finserv13,985.70 184.50 1.34
ICICI Bank685.30 7.65 1.13
CompanyPriceChng%Chng
Bharti Airtel567.90 27.35 5.06
Tata Steel1,365.00 34.35 2.58
SBI Life Insura1,133.40 28.25 2.56
Divis Labs4,890.60 99.20 2.07
IndusInd Bank992.75 16.95 1.74
CompanyPriceChng%Chng
Bharti Airtel567.90 27.45 5.08
Tata Steel1,365.15 34.65 2.60
IndusInd Bank992.30 16.65 1.71
Bajaj Finserv13,985.70 184.50 1.34
ICICI Bank685.30 7.65 1.13

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CompanyPriceChng%Chng
Dollar-Rupee74.3750-0.0850-0.11
Euro-Rupee87.9670-0.0450-0.05
Pound-Rupee103.39300.03400.03
Rupee-100 Yen0.6755-0.0027-0.40