Aviation By the numbers: What an Air India turnaround entails Updated : July 19, 2019 01:29 PM IST The sad fact is that for the amount of money that has been put into Air India, a new airline could be established. Air India faces the dual challenge of competing with foreign carriers on international routes and Indian carriers on domestic routes. The airline requires talent that understands market dynamics, which understands network dynamics and is empowered with a clear mandate. Subscribe to Moneycontrol PRO at just Rs.33/- per month for the first year. Use code SUPERPRO. Limited period offer. Available on Web and Android.