Maruti Suzuki's premium retail brand Nexa has become the third largest retailer of passenger cars in the country and currently has a market share of 11 per cent, according to a senior executive.
Maruti Suzuki's premium retail brand Nexa has become the third largest retailer of passenger cars in the country and currently has a market share of 11 per cent, according to a senior executive.
Nexa contributes more than 20 per cent of Maruti Suzuki's annual volumes, grossing over 30,000 units per month even in this downturn.
"Today, Nexa is the third largest retail automobile channel with a market share of 10-11 per cent. At present, Nexa contributes close to 20 per cent of our overall sales. With Nexa, we are able to attract modern urban consumers," Maruti Suzuki Executive Director for Marketing and Sales Shashank Srivastava told PTI.