• SENSEX
    NIFTY 50
Advertising

News genre does not need weekly data at microscopic level, says Paritosh Joshi

Updated : October 23, 2020 11:50 PM IST

Explaining how BARC conducts back-checks using statistical forensics, Joshi said, "Statistical Forensics looks out for behavior which is not consistent with the behavior seen in a particular audience, in a particular household in a particular geography."
News genre does not need weekly data at microscopic level, says Paritosh Joshi

You May Also Like

Live TV

recommended for you

Advertisement